
AI Creative Project Lead with a strong focus on targeted business communication, technology-driven solutions, art direction and design — translating creativity into execution across digital and physical brand touchpoints.
Raised in Sweden, France and The Netherlands.
International experience in advertising, IT (scalable platforms), visual storytelling & business impact in various roles in the national and global market.
Delivers work end-to-end, from concept to final delivery in Swedish (mother tongue), English or French. Good knowledge in Dutch, German and most of all a good understanding of cultural settings.
— MANIFESTO —
AUTHENTICY
I breathe my personal brand into business through engagement and curiosity — staying true, honest, resilient, and consistent in everything I undertake.
HEART
I lead projects with intuition, empathy, care, and purpose. Strong results and human values coexist — Love is equilibrium in motion.
BRAIN
I broaden my horizons through curiosity & learning. I think big, wide, & small. Ego stays out. The goal is to build positive, sustainable outcomes.
CREATIVITY
Solutions through intelligent action. Leadership rooted in teamwork and an open mindset. Creativity flows through body, mind, and spirit. Health is the foundation of performance and well-being.

