
Jacqueline Asker
Swedish nationality with entrepreneurial holistic mindset. Strategic visionary Art Director & Creative Project Lead with international extensive experience driving brand growth through design, communication, and cross-disciplinary collaboration — sectors whitin healthcare, security management, technology, fashion & cosmetics high end, design & fine arts in the national and global market. Raised in Sweden, France and The Netherlands.
Combining creative intuition with strategic insight, leading projects that align brand essence, user experience, and visual identity — transforming ideas into cohesive, high-impact design solutions across digital (BX/UX/UI & CX), campaigns, responsive platforms) and offline (branding, print, and visual storytelling) channels.
Known for fostering clarity, consistency, and creativity throughout the design process, bringing a holistic perspective that balances aesthetic
with business objectives. Excel in guiding teams, managing clients, and developing brand expressions that inspire trust, emotion, and engagement in sustainable relationships.
CAREER BEGAN
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As an Art Director with conceptual solutions in Paris at Euro RSCG (HAVAS) working in an international team, developing global campaigns for high-end and luxury brands such as Louis Vuitton, Christian Dior, Piaget, Clarins, Nokia International and Kärcher e.g.
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Expanded into IT consulting at Milagro Business Partner in Stockholm, designing digital platforms and branding initiatives for clients such as Funky Business, The Confederation of Swedish Enterprise & Dagens Industri di.se e.g.
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Awarded a scholarship to the Future Leaders’ Programme at SSE Executive Education.
INDEPENDANT CONSULTANT
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Delivering end-to-end branding solutions for startups, scaleups, and international organizations such as Funky Business, Corporate Relations, Technology Industries of Sweden, MCI Group, SMI — Security Management International, Medicover, Bülow Clinic and Eezyflow by Anti-Snore.
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Synergism of Branding Offline & Online to ensure cohesive customer experiences.
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Worked for a decade with project leading marketing, design (e-commerce B2B/B2C), and product communication in various roles for e.g. the CE-marked medical self-care device at a startup company.
CROSS-FUNCTIONAL EDUCATION
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Business communication & Project Lead at Stockholm university/DIHR.
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Future Leaders' Programme (scholarship) at Stockholm School of Economics.(SSE) Executive Education.
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Economics/DAFA at Université Paris IV La Sorbonne/ECCIP.
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Bachelor's degree in design, advertising, art direction, and conceptual solutions at ESAM Design in Paris.
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Supported by technology upskilled studies in Cross Media Publishing, online marketing, and SCRUM.
Fluent in Swedish (mother tongue), English and French, with working knowledge of Dutch and German, and skilled in adapting creative communication to diverse cultural and market contexts.

