JACQUELINE ASKER
Senior Creative Project Lead
AREAS OF COMPETENCES
• Project Lead, Strategy End-to-End
• Strategic Leadership
• Brand Strategy to Execution
• Storytelling
• Creative Direction
• Concept Design & Art
• AI & Emerged Technologies
Bridging creativity, strategy and technology
I transform ideas into meaningful brand experiences and visual solutions by combining design, art direction, strategic thinking, and creative leadership. Working at the intersection of creativity, business, and technology, I help organizations build communication that is clear, authentic, and impactful.
Strategic yet hands-on, business-oriented, and curious by nature, I bring together creativity, structure, and innovation to solve complex challenges and create solutions with purpose. My international experience spans advertising, IT consulting, branding, and visual communication, enabling me to lead projects from early concept and storytelling through to final execution across digital and physical touchpoints.
My approach combines creative vision with structured project leadership, ensuring ideas evolve into distinctive, relevant, scalable, and results-oriented solutions that create lasting value for organizations and their audiences.
My experience includes working with brands and organizations across industries such as luxury, healthcare, events, technology, management, and security, in both local and global markets. I connect business objectives with creative possibilities, bringing clarity to complexity and creating experiences that build trust and foster long-term relationships.
Having grown up in Sweden, France, and the Netherlands, I naturally understand different cultural perspectives and ways of communicating. I work fluently in Swedish, English, and French, with strong knowledge of Dutch and German, enabling collaboration across international teams and markets.
My multidisciplinary education combines Art & Design studies at ESAM Design in Paris with Business Communication at Stockholm University, Leadership Program (scholarship) at Executive Education, Stockholm School of Economics, SCRUM, and AI & Emerging Technologies at Hyper Island in Stockholm.
I explore the evolving possibilities of AI and emerging technologies while remaining grounded in the foundations of creativity: human insight, storytelling, and meaningful design — work that communicates, connects, and creates lasting value for people, brands, and organizations.